to contrast a new Pontiac with the used cars on AutoTrader we show a speedometer that spins like a slot machine. The reels resolve on a lemon to illustrate the gamble of buying used. Pay used. Buy new. Without the gamble.
To illustrate the benefits of new Natural Defence dog food, we show an Afghan whose coat becomes lustrous, shiny, and more beautiful as she eats a bowl of the food. Keeps your pet looking and feeling youthful for life.
To illustrate the benefits of new Natural Defence dog food, we show a pug who loses her wrinkles as she eats a bowl of the food. Keeps your pet looking and feeling youthful for life.
HP rich media page takeover to promote the TouchSmart printer with web apps. Colour streams representing the reach and diversity of the web flow down the page carrying print outs that represent some of the many things you can access with the printers host of intigrated in web apps.

HP printer cartridges now have 10% more ink for 10% more pages. Sheets of paper form different things you might print out. OLAs click through to this landing page

Two banner executions for gillette that draw the parallel between having a sharp mind, sharp hockey skates, and having sharp razor blades. Banner one features an arcade style button that lets you take a shot at the goalie. The second banner features our hero skating circles around the competition while streaking down the ice to score on a breakaway.
check your indicator strip. :)

Three panel slider card. As the card is opened, the birthday candles are blown out to reveal your wish: Moose Light falling from the sky.


**WINNER — 2008 WMA's Webaward for outstanding website** Moose Calls campaign promoting the launch of a new brand-idea for Moose Light in which users try to see how they measure up to the Great Wise Moose by making the right call.


Expandable web banner contains a dodgeball game to promote the launch of the Spalding sports balls in-case give away.

Cover and pages from a digital report on youth trends. Featured in Coupe Magazine's 2007 design awards annual.

Full-page magazine created for business week to promote Visa's line of small business credit cards.
A limited-edition hardcover book sent to donors and patrons of the annual charity gala benefiting children’s charities.

Transit shelter ads and streetcar wrap. Part of the fund company’s ongoing 'Invest With Advice' campaign featuring the relationship between Mike Weir and his caddy, Brennan Little.